Thanh (Hans) Nguyen
Assistant Professor of Marketing
Thanh (Hans) Nguyen
Assistant Professor of Marketing
Thanh (Hans) Nguyen is an Assistant Professor of Marketing at Quinnipiac University. With his great dedication to students' learning and success, he was awarded an "Outstanding Marketing Graduate Student Teaching Award" during his doctoral program at Oklahoma State University. At Quinnipiac, Hans's primary areas of teaching include Professional/ Consultative Selling and Marketing Analytics.
Hans's research interests include organizational frontlines, B2B relationship marketing, and the digitalization of marketing in general. His research has won multiple awards and recognitions from academic organizations, such as the American Marketing Association (AMA), Academy of Marketing Science (AMS - Mary Kay Dissertation Proposal), Organizational Frontlines Research (OFR Young Scholar), among others.
Prior to academia, Hans acquired his MBA with the Marketing Analytics certificate from University of Missouri - Columbia, and worked for several years as a business consultant. This work experience has an important influence on his approach to research and teaching.
Hans's research interests include organizational frontlines, B2B relationship marketing, and the digitalization of marketing in general. His research has won multiple awards and recognitions from academic organizations, such as the American Marketing Association (AMA), Academy of Marketing Science (AMS - Mary Kay Dissertation Proposal), Organizational Frontlines Research (OFR Young Scholar), among others.
Prior to academia, Hans acquired his MBA with the Marketing Analytics certificate from University of Missouri - Columbia, and worked for several years as a business consultant. This work experience has an important influence on his approach to research and teaching.
Education
- MBA, University of Missouri
- PHD, Oklahoma State University
Organization
- Marketing
Office Location
- Lender School of Business 204
Mail Drop
- SB-DNF