Justin Sieow
Assistant Professor of Marketing
Justin Sieow
Assistant Professor of Marketing
Justin Sieow is an Assistant Professor of Marketing at the Quinnipiac University School of Business. As an instructor, Justin is passionate about creating safe environments to empower his students with relevant skillsets. He was previously awarded the "Marketing Department Ph.D. Teaching Award" during his time at the University of Connecticut School of Business (2023).
As a researcher, Justin's research interest primarily revolves around (1) responsible marketing and (2) vulnerable and stigamtized consumers. Justin's work has been presented at major marketing conferences (e.g., Association of Consumer Research Conference, American Marketing Association Winter Conference). Justin's research was previously awarded "Best Paper" at the “Marketing to Evolving Consumers” Session (2023 American Marketing Association Winter Academic Conference), and his work with students was also awarded the "Community Excellence Award" by the University of Connecticut Division of Safety (2023).
As a researcher, Justin's research interest primarily revolves around (1) responsible marketing and (2) vulnerable and stigamtized consumers. Justin's work has been presented at major marketing conferences (e.g., Association of Consumer Research Conference, American Marketing Association Winter Conference). Justin's research was previously awarded "Best Paper" at the “Marketing to Evolving Consumers” Session (2023 American Marketing Association Winter Academic Conference), and his work with students was also awarded the "Community Excellence Award" by the University of Connecticut Division of Safety (2023).
Education
- BBA, National University of Singapore
- PHD, University of Connecticut
Areas of Expertise
- Marketing
- Marketing Analytics
Organization
- Marketing
Mail Drop
- SB-DNF